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Does your marketing suffer from confusion?
A lack of clarity is costing you business.
Explaining what you do is not easy! Do you often:
● See confused faces when you explain what you do?
● Have trouble getting and retaining the right kind of customer?
● Have a website that doesn’t help close the sale?
What you need is a clear message centered on the customer.
When your customer sees your brand as the ticket to their best life, they’ll be booking and buying.
Flip the script. Make your marketing about your customer.
Here’s the approach they’ll love:
Invite them into a story.
Define your brand. A look and sound that connects with the customer is a memorable brand. We do this using the frameworks of brand archetypes & StoryBrand.
Make buying easy.
Refine your website. A strategic website guides the customer to the sale – again and again. We’ll map a customer journey, then create a high-converting website and funnel.
Give them the info they want.
Shine with content. Give your customer the answers they are looking for. We’ll create content that makes your site your customer’s 24/7 resource – and your 24/7 salesperson.
Earn a spot in your customer’s heart
when you put your customer at the heart of your business.
Make your brand your
To reach your goals, you first have to reach your customers’ hearts.
I’m Julie Stroud, founder of Bright Brand. I blend training, coaching, and strategy to guide you to the marketing success you deserve.
You & I will establish your clarity and strategy, then the Bright Brand team designs your brand and implements your plan.
We believe in entrepreneurism, and you’re the reason we do this work. Because you put your all into your business, and you deserve success.
If you’re in growth mode, we can guide you.
We provide done-for-you services or done-with-you collaboration.
Landing pages & Sales pages
Blog & email retainers
Coaching & Courses
Business Builders Community
Coaching & strategy sessions
If you’re a service provider such as a firm, agency, coach, or consultant, book an introductory call.
What Clients Are Saying
Dave - The Nimick Team
Reading Building A Story Brand opened my eyes to a better way to position a business, and I wanted that for my real estate business.
Working with Julie was easy. She guided me through a complete rebranding process. Now I have messaging, a website, lead generator, email series, and a content marketing plan.
There are so many real estate agents, and now the general public can see what sets my real estate business apart. I’m delighted with the results!”
Susan - The EI Coach
“I wanted to expand my reach and distinguish myself in my metro area. It was time for marketing strategy.
Working with Julie was smooth. She kept everything on track and her collaborative style was energizing.
Now, my email marketing is more effective with a 35% average open rate and click through rate of 5%. Changes to my website copy have positioned me as a local authority. And more than half of last year’s revenue came after my work with Julie!”
AnGele & Brandon - Executive On the Go
“From day one, we felt that Julie understood us.
She captured the language and translated the brand so people can understand who we are and what we do.
After 18 years in business, 15K+ clients, over 10 iterations of our website, and 3 versions of our logo, we have a clear message with a website and funnel that will convert. We are thrilled!”
Do you know your customer like you know your best friend?
When you know who is buying and why they’re buying, you’ll have what you need to make better marketing decisions, including:
● creating a message that resonates
● refining your offer
● creating engaging content
Learn how to collect customer data and assess it. Get this free training video, tools & templates, and The 8 questions to ask your customers.