Standout
Create a brand customers love.
Clarify your brand with a custom one-day strategic experience.
Resonate
Establish a brand that gets results
Unique
a custom day for your standout brand
This is for you if…
you are ready to take your business to the next level.
What we do together in your VIP Day
In this exciting live, collaborative strategy day, we cover:
9:00 am – 10:00 am: Establish your brand baseline.
We start by identifying where your brand is now—what’s clear, what’s misaligned, and what’s getting in the way of growth.
This creates a shared understanding of the FROM state.
10:00 am – 11:15 am: Define Your Ideal Customer & Transformation
We clarify who your brand is for and the transformation you help them experience, using From → To States that anchor your messaging and offers.
This becomes the lens for every decision that follows.
11:30 am – 12:30 pm: Clarify Your Brand Promise & Value Proposition
We define what you help people do, why it matters, and why you are the right guide
This strengthens both your confidence and your communication.
1:15 pm – 2:30 pm: Craft Your Brand Story & Core Messaging
You’ll leave with clear, usable language for:
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your brand story
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your one-liner
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your website headline
This is language you can actually use.
2:30 pm – 3:30 pm: Determine Your Brand Archetypes
We identify your primary and secondary brand archetypes, which guide:
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tone of voice
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authority posture
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pricing psychology
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content style
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platform alignment
This gives your brand a consistent personality.
3:45 pm – 4:30 pm: Set Direction for Offers, Website & Expression
We clarify:
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what belongs on your website now
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how your offers should be positioned
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how your brand should show up moving forward
You leave knowing what to focus on—and what to ignore.
What you walk away with:
At the end of the day, you receive The Brand Authority Guide, a custom strategic document that captures the decisions we make together.
This Guide becomes:
● your brand reference point
● your decision filter
● the foundation for future marketing, design, and website work
It’s designed to be shared with designers, developers, or collaborators so your brand stays consistent as you grow.
Important to know
This VIP Day is by application / invitation only.
I work best with clients who:
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are ready to make decisions
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value clarity over chaos
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and want a brand that supports real growth
That’s why the first step is a 30-minute VIP Day Inquiry call.
How to get started
1. Start Your VIP Experience
Click the button below to book a VIP Day Inquiry call. This allows us to confirm fit and ensure this experience will serve you well.
2. Secure Your Date
Once approved, a deposit secures your VIP Day on my calendar.
Your deposit is non-refundable and may be applied to a strategy session if plans change.
3. Come Ready for Clarity!
Block off your calendar for focused attention on your business. Make sure your wi-fi is working great. Get good sleep the night before and make plans for an eventful VIP Day.
Michael Bunch
“My VIP Day settled a lot of my marketing chaos. Julie captured my story and helped me discover who I am and how I want to do business. Getting a StoryBranded message along with understanding my brand archetype gave me a format to create content that resonates with my ideal customer. My world got simpler and the future looks brighter with these strategies!”
Michael Bunch Real Estate
If you’re tired of circling the same questions…
If you’re ready for your brand to finally make sense…
If you want clarity you can trust as you grow…
This experience was created for you.


